08. Conceptual pitch material
From its beauty spa heritage to its No. 1 ranking in European high-end skin care products, Clarins is a company defined by its unique expertise in plants and respectful of biodiversity.
Collaboration between planning, tech and design working toward a common end goal: the most concise and strategic presentation possible. The devil is in the details, and work is revised until everything is perfect, usually up until the last second.
As a Senior Designer working on the Clarins pitch, I was responsible for conceptualizing and designing homepages and interior pages for two rounds of creative pitching.
A lesson in making good ideas better
always focusing on exceeding expectations
Receiving overwhelmingly positive client feedback on the first round of pitch creative is always a good sign. What’s better? When the client likes the designs so much they ask to see what else we are capable of – no–holds–barred.